Ninety-Sixth Collection

¡ In the heat of summer, freshness is defined in every detail of this image: with a Heineken Silver, cold as ice and covered by tiny drops of condensation that highlight its intense and authentic freshness. Radiating a sense of purity and delight.
In the art direction, I propose an idyllic view of a paradisiacal beach. Palm trees, sea, and white sand invite you to immerse yourself in a world of tranquility and serenity. The horizon merges with the intense blue of the ocean, creating a scene straight out of a dream.
The perfect combination of the refreshing flavor of Heineken Silver and the lush landscape of this paradisiacal beach is an invitation to escape from routine and immerse yourself in an oasis of relaxation. It is a call to enjoy unique moments, where the pleasure of freshness joins natural beauty, transporting you to a place of peace and harmony.

Photographer, Creative Director: Juan Virguez
Canon R5 / Godox light
www.capitolioproducciones.com

Copper mug filled with Green Apple Irish Mule cocktail. Holiday drink of Saint Patrick's Day.

Discover the unique essence of authentic Coors beer at our exclusive bar!
Immerse yourself in a sensory experience that will transport you to the depths of the Rocky Mountains, where Coors beer is born.
Imagine delighting in the refreshing, smooth taste of Coors, meticulously crafted with the finest ingredients and following a tradition that goes back generations. Each sip is an adventure that awakens the senses, leading you to explore the freshness of the mountains and the passion for beer perfection. Let yourself be seduced by the charm of Coors beer in an environment that invites you to disconnect and enjoy. We are waiting for you at our bar so you can live the Coors experience like never before! cheers!

Photographer, Creative Director: Juan Virguez
Canon R5 / Godox light
www.capitolioproducciones.com

Craft light beer. Advertising photo for a brewery, a local Ukrainian business.

In the rough and authentic atmosphere of a biker den, stands the emblematic bottle of Jack Daniel's, an icon of distillation and unmistakable character.

In this photograph that evokes the essence of freedom, Jack Daniel's whiskey becomes the symbol of the true journey, one that defies limits and embraces the essence of authenticity. The environment is adorned with vintage items and typical biker tools, creating an atmosphere that celebrates authenticity and a passion for freedom in every detail.

Photographer, Creative Director: Juan Virguez
Canon R5 / Godox light
www.capitolioproducciones.com

Photoshoot of menu for @inthewrap account

In the warm embrace of an environment enhanced by the nobility of wood, rises the iconic Beck's beer, a tribute to authenticity and brewing delight.
In this photograph that awakens the senses, Beck's beer becomes the epicenter of an unparalleled experience. Its cold appearance and subtle sweat reveal the ideal temperature for enjoyment, inviting you to explore every nuance of its freshness and unmistakable flavor.
This photograph not only captures a moment but awakens emotions. It is a reminder of the satisfaction that comes from tasting an exceptional beer, a sensation that transcends time and space. It is a call to enjoy life, to appreciate the details, and to toast the moments that inspire us.

Photographer, Creative Director: Juan Virguez
Canon R5 / Godox light
www.capitolioproducciones.com

Croissant levitation with ingredients .

I have the pleasure of designing the environment and photographing Hollandia lager beer, a beer brewed in a traditional way, with a smooth flavor and easy to drink.
The idea was to recreate a warm, traditional atmosphere, highlighting the high quality of its ingredients.

Photographer, Creative Director: Juan Virguez
Canon R5 / Godox flashes

JAMU BERAS KENCUR

An Indonesian traditional herbal remedy, named Jamu in Indonesian. This particular variant is Jamu Beras Kencur, a mixture of rice milk and lesser galangal juice.

While I was preparing some spice mixes for a few Indian dishes that I wanted to make, I had the idea of taking a few close-ups of the spices to show their beauty. This picture is one of them, certainly from the looks, one of my favourite spices: star anise.

When planning a lifestyle frame for this wine, I aimed to capture hedonism in one picture while being the model at the same time.

An impromptu photo shoot inspired by the gorgeous hues of these purple potatoes.

Meat patties dough. A photo session for Baytna La Mia Casa, Lebanese international institution that produces organic frozen food. @lamiacasalb

What would it be like to work as a Sommelier? A question I asked myself many times while working on this photo. A collection of many good wines served on the large table, combined with long shadows of the setting sun create a special atmosphere.

From the cocoa bean to the bonbon, in sweet harmony!

This was commissioned for a chocolatier on the occasion of Valentine's Day. In the foreground, you can see the base, the cocoa beans from which the chocolates are made.

Food Styling by Peilin Breller & Carlos Robledo.

Pumpkin soup with roasted sunflower seeds. The image captured with a natural light.

Some fresh corns of the season.

Beautiful tuna dish at Primitivō in Miramar, San Juan Puerto Rico.

On a rainy day, there's something undeniably magical about sipping a steaming cup of chai and savoring the delightful crunch of a crispy rusk.

DUO MACARONS

Beautiful macarons made by my daughter's good friend. The macaron duo is of Nutella Swirl and Cappuccino. I love the combinations of their colors, filling shapes, and sizes, so I made a shot of these two together.

Icing sugar action over that delicious apple pie, captured for the brand's newly launched pie pan collection.

A cozy scene inspired by one of my favorite teas to drink in autumn.

I love the unusual and creative way of representing a product. But at the same time keeping the image as simple as possible. I chose complementary colors, matched with my favorite minimal style and added some graphic shadows in the background. Well, the whole mix helps generate interest about the product.

Corn soup served with a fresh mint.

Black grapes... wearing a beautiful purple flower to pose for photo 🥰

HIT AND MISS

When the pouring action went wrong but the end result is still appealing.

The asparagus-pea soup. Image created with a natural light.